Audio Ad : Client: Barbasol

The ad focuses on affordable luxury, targeting the 18 to 34-year-old female market, because in the past four years, there has been a new commitment to the availability of self-care-related bathroom and beauty products. Women within this specific age group have a myriad of products offered to them daily.  From at-home waxing kits to self-tanning products, women are encouraged to take the spa experience to the comfort of their own homes. This is the ideal age group of women to encourage them to try more beauty products, particularly if they are reliable brands. The rebranding of Barbosol as a product for women to have that affordable luxury at home would help sell it to this demographic. 

30 seconds
Introducing Barbasol’s newest Shaving Cream – a new take on a classic, redefined for you. Barbasol transforms your everyday routine into a spa-like experience, leaving your skin feeling soft, radiant, and rejuvenated. Because self-care shouldn’t be a luxury; it's a necessity. Barbasol – for women who prioritize self-love.
 

0:00-0:03

Upbeat music plays 

0:03-0:08 NARRATOR BEGINS

Introducing Barbasol’s newest Shaving Cream

PAUSE

0:09-0:11

a new take on a classic, redefined for you.

0:11-0:16

Barbasol transforms your everyday routine into a spa-like experience,

0:16-0:20

leaving your skin feeling soft, radiant, and rejuvenated. 

0:20-0:23

Because self-care shouldn’t be a luxury;

0:23-0:25

it's a necessity.

0:25-0:26

Barbasol [PAUSE]

0:26-0:30 

for women who prioritize self-love without breaking the bank. 

60 seconds
It's time to treat yourself to some self-care. Introducing Barbasol’s newest Shaving Cream – a new take on a classic, redefined for you because you deserve the best. Our newest formula includes Aloe Vera and Jojoba oil to prevent bumps, ingrowns, or missed spots. Its rich lather and moisturizing formula shave you so smooth, you'll only need one swipe. In a world that never stops, take a moment to unwind and focus on yourself. Barbasol transforms your everyday routine into a spa-like experience, leaving your skin feeling soft, radiant, and rejuvenated. Because self-care shouldn’t be a luxury; it's a necessity. Embrace the confidence that comes from taking time for yourself. Barbasol – for women who prioritize self-love without breaking the bank.

0:01-0:03

*Upbeat music starts to play*

0:03-0:06: NARRATOR STARTS; MUSIC DIMS

It's time to treat yourself to some self-care.

0:06-0:11

Introducing Barbasol's newest Shaving Cream –

0:11-0:13

a new take on a classic, 

0:13-0:17

redefined for you because you deserve the best. 

0:17-0:24

Our newest formula includes Aloe Vera and Jojoba oil to prevent bumps, ingrowns, or missed spots.

0:24-0:30

Its rich lather and moisturizing formula shave you so smooth, that you'll only need one swipe.

0:30-0:35

In a world that never stops, 

0:35-0:40

take a moment to unwind and focus on yourself.

0:40-0:44

Barbasol transforms your everyday routine into a spa-like experience,

0:44-0:48

leaving your skin feeling soft, radiant, and rejuvenated.

0:48-0:49

Because self-care shouldn’t be a luxury;

0:49

it's a necessity.

0:50-0:51

Embrace the confidence that comes from taking time for yourself. 

0:51

Barbasol –

0:52-0:54

for women who prioritize self-love

0:54-0:56

without breaking the bank.  

*Music fades out*